NIM conducts research for the benefit of science and practice. An important part of our work is the transfer of insights and research results. We publish these in journals and our own publication series, which are oriented to specific target groups.
Our publication database "All articles" helps in the search for research results. It allows a targeted search according to various parameters. The majority of our publications are open access, i.e. available digitally and free of charge.
The NIM Marketing Intelligence Review is directed at managers and all decision-makers who are interested in new research findings, current marketing topics and emerging marketing trends.
Our researchers work on a variety of exciting and innovative research questions related to the topic of market decisions.
Research reports on our research projects are published regularly.
For the “Voices of the Leaders of Tomorrow” study (before: Global Perspectives Barometer: Voices of the Leaders of Tomorrow) top talents from many countries are surveyed every year.
Our Working Paper Series supports early sharing of new market research knowledge.
Our studies contribute to a better understanding of decisions made by consumers, marketing and product managers. They include knowledge on developments and decisions in the field of consumers, management and markets.
![[Translate to English:]](/fileadmin/_processed_/8/4/csm_NIM_VOLOT_2024_Report_final_WEB_Cover_4532fb3c6e.jpg "[Translate to English:]")
