Studies
NIM publishes the results of its surveys in its own series of studies. These include the NIMpulse series, the “Challenges” series and the “Leaders of Tomorrow”.
With our search tool, you can filter our studies by type and year.
NIMpulse
2024-10
ChatGPT and Co. in Everyday Life: Use, Evaluation, and Visions for the Future
How do consumers in the US, Germany, and the UK currently use ChatGPT? Where do they see future areas of application?
NIM Studies
2024-09
Challenges of Nations – Special Edition USA
On November 5, Americans will elect a new head of state. But which issues are really important from the voters' point of view?
Voices of the Leaders of Tomorrow
2024-05
Confronting Scarcity
Natural resources seem to be becoming increasingly scarce. How is this scarcity perceived by young talent?
2024-01
Challenges of Marketing 2023
Continuation and expansion of the "Marketing Challenges" study series, which the NIM last conducted in 2019.