Events
Date
2024-05-28
Time
18:00
Event location
Bucharest, Romania
Speaker
Birgit Stoltenberg
EMAC 2024
The power of information from a consumer perspective: Effectiveness and willingness to pay for improved animal welfare in the German pork market
At the annual conference of the European Marketing Academy, Birgit Stoltenberg will present the results of the study
The power of information from a consumer perspective:
Effectiveness and willingness to pay for improved animal welfare in the German pork market.