Publications
Kaiser, C., Piazza, A., Kröckel, J., & Bodendorf, F. (2011). Are Humans like Ants? Analyzing Collective Opinion Formation in Online Discussions. Proceedings of the Third IEEE International Conference on Social Computing, 266–273, Boston, MA, United States. https://doi.org/10.1109/PASSAT/SocialCom.2011.94
2011
Dr. Johannes Kröckel,
Prof. Dr. Freimut Bodendorf,
Alexander Piazza
Are Humans like Ants? Analyzing Collective Opinion Formation in Online Discussions
Abstract:
Web 2.0 platforms give people more power over the way they share information and exchange opinions. The increase in social interactivity leads to the emerging of self-organized communities where members form their opinions via social swarming. This paper introduces a new approach which enables predicting and explaining the process of collective opinion formation by social swarming. A computational model for simulating collective opinion formation is derived from the ant colony metaheuristic and applied to an exemplary online community where the members’ opinions are identified via text mining. For validation purposes, this approach is compared to three other approaches.
Authors
- Dr. Carolin Kaiser, Head of Artificial Intelligence, NIM, carolin.kaiser@nim.org
- Dr. Johannes Kröckel, University of Erlangen-Nuremberg
- Prof. Dr. Freimut Bodendorf, Department of Information Systems University of Erlangen-Nuremberg, Nuremberg, Germany
- Alexander Piazza, Department of Information Systems, University of Erlangen-Nuremberg, Nuremberg, Germany
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