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2022 – GfK Basic figures ZIP-File
The GfK Basic figures 2022 study offers a wide range of regional data for all federal states, administrative districts and urban and rural districts. It provides important information for an initial assessment of regions. The GfK Basic Figures are used, for example, in location planning and evaluation and serve as a basis for sales force management. The study is divided into four topics:
- Area, population, GfK Purchasing Power, GfK Retail Sales
- Industry and transport
- Population by age, gender and community size
- Construction activity
2022
2022 GfK Basic figures ZIP file
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The Nuremberg Institute for Market Decisions e.V. (NIM) is a non-profit research institute that studies consumer and business decisions in markets. In particular, we research how decisions change under the influence of technological, societal and economic trends and how to better understand decisions and increase the quality of decisions.